I was recently involved in a brainstorming session to examine how a roofing contractor could improve the professionalism of his operation and his bottom line with ideas that could be readily applied at low cost and provide quick wins for him.
We quickly came up with seventeen ideas that if implemented would substantially change his business profile, prospects and bottom line for minimum outlay.
Due to the success of this exercise we have decided to hold a weekly internal brainstorming session among staff for a selected client to see how we can help generate business growth ideas.
If you wish us to undertake this exercise for you please send me an email.
You could also undertake this exercise with your staff or a similar one to see how you can do things differently and better and how to execute on that. To do this successfully you must foster an environment of creative thinking and of course allow time for it. Hold your own brainstorming sessions without distractions on a regular basis so that barriers breakdown and ideas flow.